TORONTO, Ontario – May 15, 2012 – Responding to consumer popularity of mobile devices, Woodbine Entertainment Group (WEG) today officially released its new HorsePlayer Interactive (HPI) Mobile Betting platform.
Designed and developed by Whitecap Canada Inc., this new platform is just one more advancement in technology for a Corporation that blends leading edge technology with respected traditions, such as the Queen’s Plate.
WEG is bringing its racing fans another new innovation in wagering. Horse racing customers can now place their wagers through an advanced user friendly interface for mobile devices, with all the traditional HPI conveniences such as live video streaming, programs, account funding, results, replays and the HPI rewards program.
“Today’s launch is further proof that WEG is the industry leader in technology, horse racing, gaming and entertainment. Mobile devices have become powerful mini-computers with high-speed networks and data plans that are more affordable and accessible,” said Nick Eaves, WEG’s President and C.E.O. “This new mobile site takes advantage of these realities and is much like using a self-serve terminal in the palm of your hand.”
“Woodbine Entertainment Group is one of Canada’s premier entertainment companies. WEG is a company that is a leader in its field, not just in Canada, but around the world. Whitecap is a company that has built its reputation on quality and design excellence in software design and development. And so we at Whitecap are totally proud of the partnership we have developed with Woodbine Entertainment Group over a number of years, as well as the fine and excellent web development work we have completed together working as a team” said Robb Carmichael, Whitecap’s President & CEO.
The new site has been optimized for iPhone and Android smartphones, but is compatible with a wide range of mobile devices and screen sizes.
To access the new platform, fans can visit m.horseplayerinteractive.com from their mobile device.
Woodbine Entertainment Group is the largest operator of horse racing in Canada and is widely recognized as one of the most innovative in North America. In addition to its two racetracks – Woodbine in Toronto and Mohawk in Milton, WEG operates the Champions Off-Track Wagering network, plus WEGZ Stadium Bar in Vaughan, Turf Lounge in downtown Toronto and Greenwood Teletheatre in the Beach Area of the City. Remote wagering is also available to customers through HorsePlayer Interactive (HPI), the Company’s telephone, internet and mobile account wagering service. WEG offers this service to all Canadian racetracks. WEG also operates HPItv, a CRTC licensed digital television channel that broadcasts its racing product into homes across Canada.
WEG is committed to being a leader within the horse racing industry and in the communities in which it operates. The Corporation has earned industry recognition, multiple awards and, customer and community respect for its progressive and leading corporate responsibility agenda.