Whitecap’s leadership team has decades of experience on leading-edge software development and IT work for some of the world’s most respected tech companies. Coupled with our outstanding business acumen, you can trust you are in good hands.
Robb founded Whitecap Canada Inc. in 1997 after holding executive sales and marketing positions with Hewlett-Packard, Apple and Toshiba. Today Robb continues to guide the company strategy and direction, as well as participate in new business opportunities, while overseeing the day-to-day operations of the company. In addition, he utilizes skills from his Architectural studies at Ryerson University to help develop and enhance Whitecap’s very talented design team.
"I am truly proud of our staff, their dedication to our company, our values, their commitment to quality and the pride they take in their work. We are so lucky to have customers we enjoy working with across such a broad spectrum of industries and markets. Because of this, our work is totally engaging, diverse and extremely interesting."
Mike – Photo
After beginning his career as a systems engineer at Xerox in Toronto, Mike worked as a security specialist, and then a Senior Systems Engineer at Hewlett-Packard for 11 years. Over his 25-year career, Mike has been involved with all facets of IT including: systems design, network architecture design and implementation, database design, software development, project management, security (firewalls and VPNs), infrastructure design and deployment, and operations support. Today Mike is responsible for research and development, solutions architecture and directs Whitecap’s technology strategy.
Dan – Photo
Dan joined Whitecap in October 2018 after a successful career in sales and business development at Dell EMC spanning more than 20 years. His experience at Dell in numerous technical roles, and most recently as a Global Account Executive working with large enterprise accounts, is an excellent foundation for his current position as Vice President of Sales & Business Development at Whitecap. Dan's responsibilities include developing Whitecap's growth strategy, acquiring new mid-sized and enterprise clients, and collaborating with marketing to create meaningful sales campaigns. Dan is also responsible of developing strategic commercial ties with major Whitecap partners such as Long View System and Microsoft Canada. Dan is a graduate of Ryerson University (1997), where he studied Business Technology Management (BComm).
Dallas – Photo
Dallas joined Whitecap in 2003 and has had the pleasure of interacting with the many skilled Whitecap Professionals and developing great friendships within the Whitecap organization. Since Whitecap is a client centric firm, Dallas has connected with many fine people over the years that have become valued business partners. Whitecap has tripled its revenue base over this period, working in varied Canadian industries and software technologies.
Dallas is a Chartered Professional Accountant and is responsible for Financial, Accounting, Legal, Insurance and Administrative functions at Whitecap. Prior to joining Whitecap Dallas headed up an Accounting Practice firm for twelve years. The company’s primary focus was Financial Statement Preparation, Corporate tax and personal tax filings along with small business consulting. Prior to this Dallas worked for Public Accounting firms as well as in the mining industry.
Palmo – Photo
Palmo is responsible for Major Account project management as well as managing and leading one of our growing and enviable team of e-Business application engineers. He joined Whitecap in 2000 with a wealth of IT experience, as well as a proven and excellent track record for managing people and important business initiatives.
Palmo enjoyed a 17-year career with Levi Strauss Canada where he held various positions within the IT organization including Technical Specialist, Business Consultant, Project Manager, and Manager of Systems Development. His responsibilities included leading Levi’s programming and development team, including the company’s Distribution systems and e-Business initiatives.
Prior to joining Levi’s, Palmo worked for Hewlett-Packard (Canada) Ltd. for three years as a Senior Systems Engineer. While at HP Palmo worked extensively as a technical specialist on HP’s commercial computer systems. Palmo received a Bachelor of Mathematics (Co-op) in 1981 from the University of Waterloo and a Certificate from The Leadership Institute at Boston University, School of Management in 1997.
Stephen – Photo
Stephen has worked in the I.T. field for over 25 years across many industries primarily in Software Development and I.T. Consulting. Stephen joined Whitecap in 2005 and is responsible for managing client engagements to ensure Project costs, timelines, and scope meet the needs of all project Stakeholders. He also has the role of Product Manager for Whitecap’s MyHydroEye SAAS offering to the Local Electricity Distribution companies. Stephen attended the University of Toronto and Centennial College and has his PMP designation.
Pratap – Photo
Pratap has been working in the IT industry for over 18 years. He joined Whitecap in 2008 and is responsible for IT Infrastructure, Architecture, Internet Systems Security and overall IT Operations and Management. He has a solid mix of technical, technological, and managerial experience. Pratap comes with a strong knowledge and experience with numerous enterprise level hardware technologies, networking topologies, security, OS platforms, data center related technologies, disaster recovery and complex IT projects. He has worked with various cloud platforms such as Azure, Amazon, Google Cloud (GCP) and private clouds. He also has experience in project management for IT infrastructure and data center related projects.
Paulina – Photo
Paulina joined Whitecap in 2019 and is tasked with building Whitecap’s inbound marketing program and growing our customer-base, with a focus on strategic SEO, content and social media marketing activities.
Paulina brings with her over 10 years of experience in B2C and B2B marketing—both agency and client side. She has worked on large-scale marketing campaigns for technology companies such as Intel, Toshiba and Thunderbolt. Paulina has a BAH in Psychology and Sociology from Queen’s University. She has also completed the Corporate Communications program at Humber College and Marketing program at the Smith School of Business at Queen’s University.
Todd – Photo
Todd leads Whitecap’s team of Technology and Solution Architects, applying his 20+ years of experience in the design, delivery, and management of complex technology solutions to clients of all sizes and industries. Todd brings a strong breadth of leadership, accountability, client relationship management, team management, and delivery experience which have contributed to his success working for major consulting companies such as Accenture, QA Consultants, and Andersen Consulting. He is passionate about delivering value and productivity to our client’s business operations using innovative technology solutions. He possesses a deep understanding of complex Financial and Supply Chain systems, CRM applications, Performance Engineering, and Quality Assurance. Todd is a graduate of Queen’s University School of Business, B.COM (1998).
Maryam – Photo
Having joined Whitecap’s leadership team in May 2018, Maryam brings with her over 15 years of experience as a Portfolio Manager, a Business Analyst and for the past ten years, as a Senior Project Manager. Her career spans many industries including most notably Financial Services, Telecom and Not-for-Profit. Prior to joining Whitecap, Maryam established and ran the Project Management Office at the Canadian Cancer Society (CCS), where she was responsible for the nationwide portfolio of IT and Business Process Reengineering projects. Maryam has an MBA in Marketing and Management Information Systems (MIS) from the Institute of Business Administration, Karachi, Pakistan.
Peter – Photo
Peter is a result oriented professional with over fifteen years of Information Technology, process improvement, and project delivery related experience. He is highly skilled at merging customer and user needs with business requirements and logistical considerations to meet project deliverables. During his tenure at Whitecap, Peter has successfully delivered projects for: Canadian Cancer Society (multiple engagements), MS Society, Peel Regional Police Association, First Ontario Credit Union, Woodbine Entertainment Group, RiskCheck Inc., and others. Currently a Project Management Institute (PMI) member, Peter is in the process of pursuing his Project Management Professional (PMP) designation.