White Paper: Is Your Website Doing Its Job?

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White Paper: Is Your Website Doing Its Job?

White Paper: Is Your Website Doing Its Job?

Purpose of your website feature image

The way we are doing business is changing.

It’s not good enough to have a pretty website with a bit of static content and a few forms to gather contact information. Having a website that does its job is no longer a should have, it’s a must have because customers are doing their own online research and reading reviews about your company before they reach out to make contact.

To be effective online, businesses need to have a clearly defined vision for what their website needs to be doing.

Ask yourself a few questions:

  • Why do you have a website?
  • What is the main purpose of your website?
  • What is it primarily intended to do?

The answers to these questions will help you focus your online strategy.


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