At Whitecap, we don't just design pretty applications and websites—we create stunning user interfaces (UIU.I.) and meaningful user experiences (UXU.X.) that will wow your customers and keep them coming back.
Our Featured Work
Our Featured Work
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Human-Centered Approach
Our UX/UIU.X./U.I design services are grounded in human-centered principles, blending data-driven insights with innovative design to transform how people interact with technology. From the first wireframe to the final pixel, our focus is on delivering intuitive, engaging and impactful digital solutions.
Whether it’s a web or mobile app, or a website, we will work with you to design and build a customized solution that delivers the best results for your business and customers.
UXU.X. Strategy & Research
How do users actually behave and what do they need? We uncover user needs through research, competitor analysis, and stakeholder workshops, turning insights into actionable design strategies. By combining user research, collaborative workshops, competitive benchmarking, and persona and journey mapping, we align business goals with user expectations and identify opportunities for improvement.


UI/UXU.I./U.X. Design
Our team designs visually stunning, user-friendly interfaces that prioritize accessibility, clarity and seamless navigation across all devices. We structure content for intuitive navigation, develop wireframes and mockups to explore design concepts, create engaging visuals aligned with branding and usability, and ensure inclusive experiences that meet AODAAccessibility for Ontarians with Disabilities Act and WCAGWeb Content Accessibility Guideline standards.
Prototyping & Interaction Design
We use rapid prototypes and interactive models to visualize concepts, enabling quick validation and iteration before development. By building functional prototypes, adding motion and micro-interactions, creating reusable design systems, and rapidly incorporating feedback, we enhance user engagement and ensure consistent, optimized designs.


Usability Testing & Optimization
We continuously refine your application or website through user testing, analytics, and feedback to enhance functionality and user satisfaction. This includes usability testing to evaluate real interactions, accessibility testing to meet AODAAccessibility for Ontarians with Disabilities Act/WCAGWeb Content Accessibility Guideline standards, A/B testing to identify effective solutions, analyzing data and heatmaps to understand behavior, and ongoing updates to ensure peak performance.
Web Design & Development
We design beautiful, functional, and responsive websites with a focus on UX/UIU.X./U.I. best practices to create intuitive, engaging experiences. Backed by deep software development expertise, we deliver high-performing, secure, and integrated solutions tailored to your needs. From prototyping and testing to selecting the right technologies — whether WordPress, Sitefinity, Umbraco, or ASP.NET — we provide end-to-end development, including infrastructure, security, hosting, CMS, and system integrations, with rigorous quality testing at every stage.

Testimonials & Case Studies

Enterprise eCommerce
There are a lot of variables (to our promotions) which typical off-the-shelf solution could not accommodate. Whitecap codes our unique promotional parameters, which gives us unprecedented flexibility.
Our UX Design Process
Our UX Design Process
Whitecap UX Process step diagram
