Custom Software Development

A unique process demands a unique solution

When Off-the-Shelf
is Off the Table

Is it better to build your software or to buy it off-the-shelf? At Whitecap, we get this question a lot.
Here’s what we tell our customers

If you are able to find software that does exactly what you need it to do, then an off-the-shelf package should suit your needs just fine. But sometimes it’s not possible to find software that meets all of your requirements.  Off-the-shelf solutions can be economical, but they aren’t always equipped with the functionality you require right out of the box.  You might find that you have to adapt the way you do business in order to get the most out of this software. Change your business process.  If your business model is unique, this could be a real disadvantage.  After all, you want software that adapts to the way you do business, not the other way around.  At Whitecap, we can help you find that software solution that meets your specific needs.  We don’t deal exclusively in custom software and we don’t always think it’s the best option.  We want to help you find the software that’s right for your business requirement.  Sometimes this means we have to develop a custom solution for you that satisfies your unique requirements.

What to Expect from a Custom Solution

The Software - It's Yours

You own the rights to the software that we build for you. You decide how it needs to work and what enhancements will be made and when that will be.  Because the software belongs only to you, it can set you apart from your competition, driving your company’s valuation higher and making it more valuable over the course of a merger or acquisition.  Whatever you choose to do with it, the application belongs to you.  You decide how it will evolve over time.

The Cost – Predictable

One of the downsides of buying off-the-shelf software is that you can end up spending a lot of money modifying a product that doesn’t actually belong to you. This works well, until your software provider releases a new version that isn’t compatible with your modifications. When this happens, the added expense of updating your software is not only frustrating, but difficult to predict. With custom software, you don’t run into this problem. The cost is easy to forecast, and often more economical in the long term.

Distinguish Yourself

Custom software gives you the tools you need to do things differently.  To do things more efficiently with increased productivity.  It can change the way you interact with your customers, setting you apart from your competition and even help to increase your market share.  Whatever your industry, custom software can help you operate differently from other companies in your vertical, making your brand more attractive to partners and customers alike.

Built By Whitecap

Over the past decade, we’ve built software across almost every industry.  Custom software is our core competency.  It’s how we built our business over the past 18 years and it’s what we continue to be recognized for today.  We have countless success stories that we’d love to share with you.  Here are some of our personal favourites:  Woodbine Entertainment Group, IXACT Contact, MultiSource Capital, Vanguard Global Services, WEBS Inc. and many, many more!

Case Study

Horse Player Interactive (HPI) provides access to wagering on over 100 thoroughbred and standardbred tracks throughout the world.

Let's get started and take your business to where it needs to be.